How to stand out (and drive conversions) during the busiest inbox season
Black Friday is arguably the king of email marketing: everyone’s competing for attention,...
Digital marketing campaigns rely heavily on accurate metrics to measure success. But not every click, open, or engagement is genuine. Bots—automated scripts designed to...
Writing your first email marketing newsletter can be both exciting and challenging. To ensure it's effective and engaging, here are some quick tips to...
To execute a successful Black Friday email marketing campaign, follow these steps:
Early Planning:
Begin planning your Black Friday email campaign well in advance. Set clear...
In previous updates, such as iOS 14 and iOS 15, Apple introduced several privacy-focused features like App Tracking Transparency (ATT), which requires apps to...
Re-engaging non-openers in your email marketing campaigns can be challenging, but it's essential to try and reactivate their interest to maintain a healthy email...