Advice

How to use GIF’s with your email marketing campaigns

How to Use GIFs in Your Email Marketing Campaigns In today’s digital marketing landscape, capturing attention in crowded inboxes is more challenging than ever. One...

What should your email marketing goals be?

Email marketing goals should align with your overall business objectives and be tailored to the specific needs and behaviours of your audience. Here are...

How to structure the perfect company newsletter

Structuring the perfect company newsletter involves creating a balance between informative content, engaging visuals, and clear calls to action. Here’s a step-by-step guide to...

Increase your sender score

What is a sender score and why is it important? If you are sending email marketing, you will have a sender score. But what is...

10 killer tips for a successful email newsletter

When talking to customers I often get asked – 'Can I get your feedback on my email before I send it?'. So to help,...

Remove duplicates from a mailing list.

No one likes receiving multiple copies of the same email. For this very reason, we have come up with a little app to solve this...

Small Businesses – the powerhouse of Britain’s economic recovery?

Governments talk at length about the contribution to the economic wellbeing of Britain of Small Medium Enterprises (SME’s) and in particular Small businesses –...

Banks – your friend in difficult times?

Much has been written about the problems experienced by small businesses dealing with UK banks at the moment. Banks have been driven by the...

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How to use GIF’s with your email marketing campaigns

How to Use GIFs in Your Email Marketing Campaigns In...

What is a lead magnet and why is it crucial for your email marketing strategy

What is a Lead Magnet and Why is it...

How to clean your email lists in 2025

How to Clean Your Email Lists in 2025 A clean...

How to optimise your email design for a mobile-first audience

How to Optimize Your Email Design for a Mobile-First...

How to create the perfect product launch email campaign

How to Create the Perfect Product Launch Email Campaign A...

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