Advice

How to use GIF’s with your email marketing campaigns

How to Use GIFs in Your Email Marketing Campaigns In today’s digital marketing landscape, capturing attention in crowded inboxes is more challenging than ever. One...

What should your email marketing goals be?

Email marketing goals should align with your overall business objectives and be tailored to the specific needs and behaviours of your audience. Here are...

How to structure the perfect company newsletter

Structuring the perfect company newsletter involves creating a balance between informative content, engaging visuals, and clear calls to action. Here’s a step-by-step guide to...

Quick tips for writing your first email marketing newsletter

Writing your first email marketing newsletter can be both exciting and challenging. To ensure it's effective and engaging, here are some quick tips to...

How to carry out a successful Black Friday email marketing campaign

To execute a successful Black Friday email marketing campaign, follow these steps: Early Planning: Begin planning your Black Friday email campaign well in advance. Set clear...

What is a good bounce rate for email marketing

A good bounce rate for email marketing typically falls within the range of 2% to 5%. This means that for every 100 emails you...

All about Apple Privacy Update 2023

In previous updates, such as iOS 14 and iOS 15, Apple introduced several privacy-focused features like App Tracking Transparency (ATT), which requires apps to...

Tips to re-engage non-openers with your email marketing

Re-engaging non-openers in your email marketing campaigns can be challenging, but it's essential to try and reactivate their interest to maintain a healthy email...

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How to use GIF’s with your email marketing campaigns

How to Use GIFs in Your Email Marketing Campaigns In...

What is a lead magnet and why is it crucial for your email marketing strategy

What is a Lead Magnet and Why is it...

How to clean your email lists in 2025

How to Clean Your Email Lists in 2025 A clean...

How to optimise your email design for a mobile-first audience

How to Optimize Your Email Design for a Mobile-First...

How to create the perfect product launch email campaign

How to Create the Perfect Product Launch Email Campaign A...

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