Discussion

Why the Promotions Tab in Gmail Is Actually a...

Jamie Jamie -
For years, email marketers have had a love-hate relationship with Gmail’s Promotions tab. When it first appeared, many businesses saw it as a threat: “Our emails...
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When Is the Best Time to Send an Email?...

Jamie Jamie -
One of the most common questions in email marketing is also one of the most misunderstood: “When is the best time to send an email?” In...
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Top 20 Tips to Boost Your ROI From Email...

Jamie Jamie -
Email marketing continues to deliver one of the highest returns on investment in digital marketing — but in 2026, success looks very different from...
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Have Gmail and Yahoo Killed Cold Email Marketing?

Have Gmail and Yahoo Killed Cold Email Marketing? (And why that’s actually a good thing) For years, cold email marketing has been a bit like junk...

How to make sure your subscribers don’t mark your email as spam

How to Make Sure Your Subscribers Don’t Mark Your Email as Spam Build Trust, Improve Deliverability, and Keep Your Emails Where They Belong Email marketing remains...

Email Marketing Design Trends in 2025

Email Marketing Design Trends in 2025: What’s Hot and What’s Next Email marketing is far from dead—in fact, it’s thriving. As inboxes become more crowded...

All about non-human machine clicks – are ‘bot clicks’ killing your stats?

All About Non-Human Machine Clicks – Are ‘Bot Clicks’ Killing Your Stats? If you’ve ever noticed unusually high click-through rates (CTR) in your email marketing...

Why you should avoid cold email marketing

Why You Should Avoid Cold Email Marketing Cold email marketing has long been a go-to strategy for businesses looking to generate leads and expand their...
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Advice

Why the Promotions Tab in Gmail Is Actually a Good Thing in 2026

For years, email marketers have had a love-hate relationship...
Advice

When Is the Best Time to Send an Email? (2026 Guide)

One of the most common questions in email marketing...
Advice

How to Build Your Email Marketing Sales Funnel

A well-built email marketing sales funnel is one of...
Advice

How to Structure the Perfect Drip Campaigns in 2026

Drip campaigns are still one of the most effective...
Advice

Top Things to Look For When Choosing a New Email Marketing Software Provider in 2026

Choosing email marketing software in 2026 is no longer...

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