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Introducing cBuilder next generation — A Completely New Way...

After two years in the making, we're getting ready to launch cBuilder — the brand-new email design experience from Email Blaster. We've completely rethought the...

Email Deliverability Best Practices for Gmail & Outlook in...

Email marketing only works if your emails actually reach the inbox. That sounds obvious — but in 2026, inbox placement has become significantly more difficult. Both...

Where Is Your Data Stored When You Use Email...

When businesses choose an email marketing platform, they’re not just choosing features and pricing. They’re also trusting a provider with something incredibly valuable: their data. In...

Can you still send cold outreach email campaigns?

Over the last five years, quite a bit has changed regarding digital marketing and the environment that it operates in. Email marketers have favoured...

How to use video in your email marketing

Using video with your email marketing is a great way to engage your audience, in the last ten years, we’ve all grown accustomed to...

List Cleaning: why it’s important and how to do it

When building your list of email addresses, the focus is often on increasing the size of your data count as much as possible. It’s...

Ultimate Black Friday Sales Guide

What are the origins of Black Friday? It’s probably no surprise to learn that Black Friday originates from America; the home of the sales campaign....

Email Marketing Campaign Plan for 2021

Template Design Lead with one offer and prominent price with a large clear call to action buttonFor example: Save 33% on electrical products - show...

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How Long Should Your Email Newsletter Be?

One of the most common questions in email marketing...

What Is an Acceptable Bounce Rate for Email Marketing?

One of the most important metrics in email marketing...

What Is a Good Click-Through Rate for Your Email Marketing?

Getting your subscribers to open your email is only...

Introducing cBuilder next generation — A Completely New Way to Design Emails

After two years in the making, we're getting ready...

What Is a Good Open Rate for Your Email Marketing?

One of the first questions people ask after sending...

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