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What is a lead magnet and why is it...

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What is a Lead Magnet and Why is it Crucial for Your Email Marketing Strategy? In today’s digital landscape, capturing and retaining customer attention is...

Jamie -

How to Clean Your Email Lists in 2025 A clean email list is the foundation of a successful email marketing strategy. In 2025, with increasingly...

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How to Optimize Your Email Design for a Mobile-First Audience With mobile devices accounting for the majority of email opens, designing emails with a mobile-first...

How to build loyalty with your email marketing subscribers

June 13, 2024

Building loyalty with your email marketing subscribers is essential for maintaining long-term relationships and driving consistent engagement. Here are some strategies to help you...

What is a reactivation email and how should you use it

March 14, 2024

A reactivation email is a type of marketing email sent to dormant or inactive subscribers with the goal of re-engaging them and encouraging them...

What is the perfect length for a subject header line?

March 12, 2024

The optimal length for an email subject line can depend on various factors, including your audience, the content of your email, and your overall...

How to create a staff newsletter that people will want to read

March 5, 2024

Creating a staff newsletter that people will want to read involves a combination of engaging content, visual appeal, and thoughtful presentation. Here are some...