How can I create a sign-up for my website?

Inside the Email Blaster software is an app called ‘Subscribe’. It’s a free app which you are welcome to use to create your own...

What should your email marketing goals be?

Email marketing goals should align with your overall business objectives and be tailored to the specific needs and behaviours of your audience. Here are...

How to structure the perfect company newsletter

Structuring the perfect company newsletter involves creating a balance between informative content, engaging visuals, and clear calls to action. Here’s a step-by-step guide to...

How to structure the perfect sales email

Structuring the perfect sales email involves crafting a message that captures attention, communicates value, and encourages action. Here’s a step-by-step guide to structuring an...

Marketing agency email marketing tips & strategy

Email marketing for marketing agencies is crucial for generating leads, nurturing prospects, maintaining client relationships, and showcasing your expertise. Here are detailed tips and...

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News

What’s new for email marketing in 2024?

AI-Driven Personalization: Expect further advancements in AI technology for hyper-personalization. AI algorithms might become more sophisticated in predicting consumer behavior, enabling highly tailored and...

What's new

Do I really have to delete my subscribers after GDPR? Permission email marketing and what you need to know.

? GDPR - Email Marketing Compliance Guide 2018. The GDPR go live date of the 25th of May has come and gone, in the last few...

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Email marketing advice

How to fix a high bounce rate

A high bounce rate in email marketing occurs when a significant percentage of emails sent are returned as undeliverable. This can be due to...

What is a re-engagement campaign on how to win customers back with it

A re-engagement campaign is a marketing strategy designed to win back inactive or disengaged customers. These campaigns aim to reignite interest in your brand,...

Top email marketing mistakes in 2024 and how to avoid them

Email marketing remains a powerful tool in 2024, but there are common mistakes that can hinder your success. Here are the top email marketing...

How to easily use animation with your email marketing

Using animation in your email marketing can significantly boost engagement and make your emails more visually appealing. Here’s a guide on how to easily...

How to make internal newsletters less boring

Making internal newsletters engaging and less boring is key to ensuring that employees actually read and benefit from them. Here are some strategies to...

New changes to sending domain verification requirements

Google and Yahoo are rolling out some changes that will reduce the amount of spam emails received by people using their email addresses. These...

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Latest Articles

Ultimate Black Friday Sales Guide

What are the origins of Black Friday? It’s probably no surprise to learn that Black Friday originates from America; the home of the sales campaign....

Email Marketing Campaign Plan for 2021

Template Design Lead with one offer and prominent price with a large clear call to action buttonFor example: Save 33% on electrical products - show...

Setting the right tone for your emails

When it comes to reaching out to your target audience, what you have to say is important, but how you say it is just as...

Desktop vs Mobile – Which is best for your email marketing campaign?

We use them every single day, our lives are directed through them and we probably, most likely, couldn’t live without them. That’s right, the...

How an Ecommerce business can increase email subscribers

One of the challenges owners of Ecommerce businesses face is how to retain customers. Getting a website visitor to make a purchase is an...

What Is Email Marketing And How Does It Work? [2021 Guide]

This beginners guide will explain what is email marketing and how it can work for your business in 2021.  As a small business owner, we...

Getting email marketing content right

Email marketing is a commonly used business tool, but all too often it falls short of the mark. Consumers receive countless sales emails every...

Christmas 2020 Opening Times

We'd like to thank all of our users for your continued business and support this year. Our Christmas opening hours will be as follows: Wednesday 23rd...