How can I create a sign-up for my website?

Inside the Email Blaster software is an app called ‘Subscribe’. It’s a free app which you are welcome to use to create your own...

What should your email marketing goals be?

Email marketing goals should align with your overall business objectives and be tailored to the specific needs and behaviours of your audience. Here are...

How to structure the perfect company newsletter

Structuring the perfect company newsletter involves creating a balance between informative content, engaging visuals, and clear calls to action. Here’s a step-by-step guide to...

How to structure the perfect sales email

Structuring the perfect sales email involves crafting a message that captures attention, communicates value, and encourages action. Here’s a step-by-step guide to structuring an...

Marketing agency email marketing tips & strategy

Email marketing for marketing agencies is crucial for generating leads, nurturing prospects, maintaining client relationships, and showcasing your expertise. Here are detailed tips and...

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News

What’s new for email marketing in 2024?

AI-Driven Personalization: Expect further advancements in AI technology for hyper-personalization. AI algorithms might become more sophisticated in predicting consumer behavior, enabling highly tailored and...

What's new

Do I really have to delete my subscribers after GDPR? Permission email marketing and what you need to know.

? GDPR - Email Marketing Compliance Guide 2018. The GDPR go live date of the 25th of May has come and gone, in the last few...

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Email marketing advice

How to fix a high bounce rate

A high bounce rate in email marketing occurs when a significant percentage of emails sent are returned as undeliverable. This can be due to...

What is a re-engagement campaign on how to win customers back with it

A re-engagement campaign is a marketing strategy designed to win back inactive or disengaged customers. These campaigns aim to reignite interest in your brand,...

Top email marketing mistakes in 2024 and how to avoid them

Email marketing remains a powerful tool in 2024, but there are common mistakes that can hinder your success. Here are the top email marketing...

How to easily use animation with your email marketing

Using animation in your email marketing can significantly boost engagement and make your emails more visually appealing. Here’s a guide on how to easily...

How to make internal newsletters less boring

Making internal newsletters engaging and less boring is key to ensuring that employees actually read and benefit from them. Here are some strategies to...

New changes to sending domain verification requirements

Google and Yahoo are rolling out some changes that will reduce the amount of spam emails received by people using their email addresses. These...

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Latest Articles

WordPress Plugin for Email Marketing

There are many good reasons for using a WordPress plugin for email marketing. When you use these plugins, you can benefit from features such...

What is email marketing automation?

An essential part of modern marketing practice, email marketing automation allows you to schedule, personalise and metricise your outreach. This can be as simple as...

How to get better email marketing deliverability

There are many steps you can take to improve the deliverability of your emails. Without efficient email marketing strategies in place, you could miss...

How to stop your email marketing being marked as spam

Step by step guide to getting your marketing email passed the email spam filter Verify your sending domain If you are looking to send out a...

How email marketing software works

Every business needs to have a strategy for email marketing. It’s a vital way to reach customers, build brand loyalty and grow your business.  Many...

The collapse of Privacy Shield: What does it mean?

Privacy Shield is a Framework used for regulating the exchange of personal data between the E.U and the U.S. So, if you are a...

Images In Email Marketing

Images in email marketing The benefits of using images in your email marketing We are in an age where more and more people prefer to see...

Top 10 Email Marketing Software Tools In 2020

In 2020, email marketing software continues to play a critical role in successful business marketing strategy. 81% of small businesses use it as their...