One of the first questions people ask after sending an email campaign is:
"Is my open rate any good?"
It's an understandable question. After all, if...
Successful email marketing requires good planning...
Email marketing remains one of the most effective digital marketing channels available. It allows businesses to communicate directly with...
Here are some of the biggest reasons why thousands of businesses are choosing Email Blaster.
Mailchimp has long been one of the world's best-known email...
Whether you're looking to reduce costs, simplify your email marketing...
If you're considering moving away from Brevo, you're in good company. Many UK businesses are...
The challenge with many free email marketing platforms
If you've been searching for email marketing software, you've probably seen Mailchimp advertised as a "free" email...
Apple Mail has become one of the most important email ecosystems in the world.
With millions of users across:
iPhones
iPads
MacBooks
Apple desktops
…Apple Mail now represents a huge...
For years, email marketers have had a love-hate relationship with Gmail’s Promotions tab.
When it first appeared, many businesses saw it as a threat:
“Our emails...
After two years in the making, we're getting ready to launch cBuilder — the brand-new email design experience from Email Blaster.
We've completely rethought the...
Here are some updated tips and strategies for effective email marketing in 2024:
Personalization and Segmentation: Use advanced segmentation based on user behaviour, demographics, and...
Optimising images for email marketing is essential to ensure your emails load quickly and display correctly for your audience. Here's a guide on how...
Establishing clear and measurable goals is a crucial step in creating an effective email marketing strategy. Here's a step-by-step guide on how to establish...