Black Friday email marketing campaign tips

Black Friday is one of the biggest opportunities of the year for businesses to connect with customers and drive sales. With inboxes overflowing, though,...

How to Structure Sign-Up Forms to Get More Subscribers

A strong email list is the backbone of any successful digital marketing strategy. But growing your subscriber base isn’t just about driving traffic—it’s about...

The Complete Guide to Creating Your First Email Newsletter

Email newsletters remain one of the most effective ways to build relationships with your audience, drive traffic, and grow your brand. But if you’ve...

How to build a positive sender reputation

In the world of email marketing, sender reputation can make or break your ability to reach your audience. You could have the most beautifully...

How to Structure Sign-Up Forms That Convert

In the world of digital marketing, your sign-up form is the gateway to your email list, your leads, and ultimately—your sales. But if your...

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How to get great email deliverability in 2025

You’ve built your list, crafted beautiful campaigns, and hit send—only to find that your emails are landing in the spam folder instead of the...

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Do I really have to delete my subscribers after GDPR? Permission email marketing and what you need to know.

? GDPR - Email Marketing Compliance Guide 2018. The GDPR go live date of the 25th of May has come and gone, in the last few...

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Email marketing advice

How to make sure your subscribers don’t mark your email as spam

How to Make Sure Your Subscribers Don’t Mark Your Email as Spam Build Trust, Improve Deliverability, and Keep Your Emails Where They Belong Email marketing remains...

Email Marketing Design Trends in 2025

Email Marketing Design Trends in 2025: What’s Hot and What’s Next Email marketing is far from dead—in fact, it’s thriving. As inboxes become more crowded...

All about non-human machine clicks – are ‘bot clicks’ killing your stats?

All About Non-Human Machine Clicks – Are ‘Bot Clicks’ Killing Your Stats? If you’ve ever noticed unusually high click-through rates (CTR) in your email marketing...

Why you should avoid cold email marketing

Why You Should Avoid Cold Email Marketing Cold email marketing has long been a go-to strategy for businesses looking to generate leads and expand their...

Disadvantages of using Mailchimp in 2025

Disadvantages of Using Mailchimp in 2025 Mailchimp has long been a popular choice for businesses looking to execute email marketing campaigns, but as the digital...

New changes to sending domain verification requirements

Google and Yahoo are rolling out some changes that will reduce the amount of spam emails received by people using their email addresses. These...

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Latest Articles

Brexit and email marketing

Brexit: What effect will leaving the E.U have UK businesses storing their data overseas? What effect will leaving the E.U have UK businesses storing their...

Help: My Email Marketing is not working…

If you are new to email marketing or have been doing it for years, it can be really frustrating if your email marketing isn’t...

Introducing Reseller

We are really please to announce the launch of our brand new reseller app. It's live inside the software and ready to use. Reseller is a...

Why sending Bad emails is not worth the risk.

Sending to cheap or free databases of email addresses - what could possibly go wrong? This week, we are going to take a look at...

What email marketing mistakes can get your mailers marked as spam?

As with most email marketing mistakes, sometimes it’s easy to overlook some of the key areas that can prompt your viewer to mark your...

The launch of List Ai

Ok, we are pretty pleased to announce this one. List Ai has just gone live inside your email blaster. http://www.youtube.com/watch?v=td_mScabq5U A complete re-think of how...

Why you should choose a UK supplier

When considering a new email marketing supplier, there are many factors to take into consideration. Nowadays, the internet makes it possible to use service...

Introducing List Ai.

We’ve got something really big that we have been working on for the last 14 months. Today we are going to tell you a...