What are web-safe fonts and which can be used with your email marketing

What Are Web-Safe Fonts and Which Can Be Used in Your Email Marketing? Fonts play a crucial role in email design, influencing readability, brand consistency,...

How to use GIF’s with your email marketing campaigns

How to Use GIFs in Your Email Marketing Campaigns In today’s digital marketing landscape, capturing attention in crowded inboxes is more challenging than ever. One...

How to avoid the junk folder in 2025

How to Avoid the Junk Folder in 2025: A Comprehensive Guide Email marketing remains a powerful tool for businesses, but with increasingly sophisticated spam filters,...

How can I create a sign-up for my website?

Inside the Email Blaster software is an app called ‘Subscribe’. It’s a free app which you are welcome to use to create your own...

What should your email marketing goals be?

Email marketing goals should align with your overall business objectives and be tailored to the specific needs and behaviours of your audience. Here are...

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What’s new for email marketing in 2024?

AI-Driven Personalization: Expect further advancements in AI technology for hyper-personalization. AI algorithms might become more sophisticated in predicting consumer behavior, enabling highly tailored and...

What's new

Do I really have to delete my subscribers after GDPR? Permission email marketing and what you need to know.

? GDPR - Email Marketing Compliance Guide 2018. The GDPR go live date of the 25th of May has come and gone, in the last few...

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Email marketing advice

All about non-human machine clicks – are ‘bot clicks’ killing your stats?

All About Non-Human Machine Clicks – Are ‘Bot Clicks’ Killing Your Stats? If you’ve ever noticed unusually high click-through rates (CTR) in your email marketing...

Why you should avoid cold email marketing

Why You Should Avoid Cold Email Marketing Cold email marketing has long been a go-to strategy for businesses looking to generate leads and expand their...

Disadvantages of using Mailchimp in 2025

Disadvantages of Using Mailchimp in 2025 Mailchimp has long been a popular choice for businesses looking to execute email marketing campaigns, but as the digital...

What should your email marketing goals be?

What Should Your Email Marketing Goals Be? Email marketing remains one of the most effective digital marketing channels, but success depends on having clear, measurable...

The importance of verifying your sending domain

The Importance of Verifying Your Sending Domain Email marketing remains a critical component of business communication, but many organizations overlook a fundamental aspect that significantly...

New changes to sending domain verification requirements

Google and Yahoo are rolling out some changes that will reduce the amount of spam emails received by people using their email addresses. These...

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Latest Articles

When to Send Your Email Newsletter. Tuesday or Friday?

When is the best day of the week to send your email newsletter? Every client I talk to has been told the same thing –...

write damn good email marketing subject lines.

 email marketing subject lines   It could be argued that the subject line of your email is one of the most influential areas which affect the...

10 killer tips for a successful email newsletter

When talking to customers I often get asked – 'Can I get your feedback on my email before I send it?'. So to help,...

how to add a newsletter sign up to a website

You have probably noticed that from your daily internet usage and browsing, more and more websites are adding an option for their visitors to...

Planned downtime: Weekend of 26th July

  This weekend (26th July 2014) we will be moving data-centres (the place where our servers live). During the migration there will be planned downtime...

Email Campaign Builder 2.1

We are proud to announce the release of cBuilder version 2.1. This is a minor release update. What is cBuilder? cBuilder, the online campaign builder for...

Create any form for your website.

  Introducing Form Builder. As you may have noticed, over the last week we have tweaked a few areas inside your email blaster, with the main...

Check your email spam score.

After spending time creating the perfect mailer, it should hit the inbox not the junk folder. To help ensure this, we have introduced a...