One of the first questions people ask after sending an email campaign is:
"Is my open rate any good?"
It's an understandable question. After all, if...
Successful email marketing requires good planning...
Email marketing remains one of the most effective digital marketing channels available. It allows businesses to communicate directly with...
Here are some of the biggest reasons why thousands of businesses are choosing Email Blaster.
Mailchimp has long been one of the world's best-known email...
Whether you're looking to reduce costs, simplify your email marketing...
If you're considering moving away from Brevo, you're in good company. Many UK businesses are...
One of the most important metrics in email marketing is your bounce rate.
While marketers often focus on open rates and click-through rates, your bounce...
The challenge with many free email marketing platforms
If you've been searching for email marketing software, you've probably seen Mailchimp advertised as a "free" email...
Apple Mail has become one of the most important email ecosystems in the world.
With millions of users across:
iPhones
iPads
MacBooks
Apple desktops
…Apple Mail now represents a huge...
For years, email marketers have had a love-hate relationship with Gmail’s Promotions tab.
When it first appeared, many businesses saw it as a threat:
“Our emails...
After two years in the making, we're getting ready to launch cBuilder — the brand-new email design experience from Email Blaster.
We've completely rethought the...
Choosing email marketing software in 2026 is no longer just a “features and pricing” decision.
It’s a long-term infrastructure choice that affects your deliverability, customer...
When businesses choose an email marketing platform, they’re not just choosing features and pricing.
They’re also trusting a provider with something incredibly valuable: their data.
In...
Email marketing in 2026 is more competitive than ever.
Subscribers receive dozens — sometimes hundreds — of emails every day. AI-powered inbox filtering is smarter....
Email marketing has changed dramatically over the past few years. AI-powered personalization, stricter privacy rules, and smarter inbox filters mean businesses can no longer...
First impressions matter—especially in email marketing. Your welcome email is often the first direct interaction a subscriber has with your brand after signing up,...