How can I create a sign-up for my website?

Inside the Email Blaster software is an app called ‘Subscribe’. It’s a free app which you are welcome to use to create your own...

What should your email marketing goals be?

Email marketing goals should align with your overall business objectives and be tailored to the specific needs and behaviours of your audience. Here are...

How to structure the perfect company newsletter

Structuring the perfect company newsletter involves creating a balance between informative content, engaging visuals, and clear calls to action. Here’s a step-by-step guide to...

How to structure the perfect sales email

Structuring the perfect sales email involves crafting a message that captures attention, communicates value, and encourages action. Here’s a step-by-step guide to structuring an...

Marketing agency email marketing tips & strategy

Email marketing for marketing agencies is crucial for generating leads, nurturing prospects, maintaining client relationships, and showcasing your expertise. Here are detailed tips and...

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News

What’s new for email marketing in 2024?

AI-Driven Personalization: Expect further advancements in AI technology for hyper-personalization. AI algorithms might become more sophisticated in predicting consumer behavior, enabling highly tailored and...

What's new

Do I really have to delete my subscribers after GDPR? Permission email marketing and what you need to know.

? GDPR - Email Marketing Compliance Guide 2018. The GDPR go live date of the 25th of May has come and gone, in the last few...

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Email marketing advice

How to fix a high bounce rate

A high bounce rate in email marketing occurs when a significant percentage of emails sent are returned as undeliverable. This can be due to...

What is a re-engagement campaign on how to win customers back with it

A re-engagement campaign is a marketing strategy designed to win back inactive or disengaged customers. These campaigns aim to reignite interest in your brand,...

Top email marketing mistakes in 2024 and how to avoid them

Email marketing remains a powerful tool in 2024, but there are common mistakes that can hinder your success. Here are the top email marketing...

How to easily use animation with your email marketing

Using animation in your email marketing can significantly boost engagement and make your emails more visually appealing. Here’s a guide on how to easily...

How to make internal newsletters less boring

Making internal newsletters engaging and less boring is key to ensuring that employees actually read and benefit from them. Here are some strategies to...

New changes to sending domain verification requirements

Google and Yahoo are rolling out some changes that will reduce the amount of spam emails received by people using their email addresses. These...

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Latest Articles

New website now live

Have you noticed our new website? Last friday we released our new public website. While the content and packages have stayed the same, we...

Short and punchy Email Vs Long and detailed

When you are designing your next marketing email or newsletter you will probably face this conundrum - Should i opt for a short and...

Pigeon wins broadband speed test

Its official, if you need to send a message quickly, use a Pigeon Today in-order to highlight the poor broadband speeds that we get...

Avoiding the Outlook junk folder

Your email has been delivered, it has successfully passed the recipients SPAM filter and has arrived inside Outlook. Where will Outlook place your email?...

What is the expected delivery time for HTML emails

Most users of email marketing will notice that sometimes a email newsletter will reach its recipient instantly, while other times it may take a...

New login area

Noticed any differences when you logged into our Email Blaster today? We have given the login area a face lift. The new area retains the...

Tip of the Day – Don’t use too many images!

When you send you next email marketing campaign it is always tempting to insert many great looking images. If you are handy in Photoshop...

Network Issues – Multiple Servers

We have currently experiencing network issues which are affecting multiple servers: Zen Hal Kryten We are working to resolve this issue ASAP. At the moment we have no...